Gloss Goals: Why Kérastase’s NEW Gloss Absolu Range Is Your Ticket to Celeb-Worthy Shine

2025 is officially the year of glass hair. Think hyper-glossy strands, zero frizz, and that effortlessly polished finish you usually only see on red carpets. And guess what? You can now recreate that celebrity-level gloss from your own shower, thanks to the new Kérastase Gloss Absolu range. 

From the sleek campaigns featuring Sydney Sweeney and Emily Ratajkowski to the powerhouse trio of hyaluronic acid, glycolic acid, and wild rose oil, this collection isn’t just haircare - it’s the glaze era of hair. Let’s dive into the shine. 

Gloss Absolu 101: What’s All the Hype? 

Kérastase Gloss Absolu is a hydra-glazing haircare range designed for long, frizz-prone hair. Each formula is powered by high-performance ingredients like: 

• Hyaluronic Acid - Deep hydration and bounce. 
• Glycolic Acid - Exfoliates and smooths the hair surface for shine. 
• Wild Rose Oil - Adds indulgence, softness, and a sensory fragrance experience. 

Think of it like a skincare-level treatment for your hair - only with salon-worthy results like up to 100 hours of anti-frizz protection and glass-like shine. 

Celebrity Stamp of Approval

When Sydney Sweeney and Emily Ratajkowski sign on to represent a range, you know it’s going to be iconic. These two gloss goddesses epitomise modern glamour - glossy, undone-yet-polished hair, full of bounce, body and elegance.  

Meet The Lineup 

1. Bain Hydra-Glaze Shampoo 

A high-foaming gel shampoo that cleanses, hydrates, and preps your hair for the ultimate glossy finish. With its lightweight texture, it tightens the cuticle and boosts shine - so no more dullness or grease. Expect: 

• 100 hours of anti-frizz* 
• 100 hours of glossy hair** 
• A pure, luminous shine that feels weightless 

Perfect for: Hair that’s long, dry, or prone to frizz and flyaways. 

2. Insta-Glaze Conditioner 

Not your average conditioner - this creamy fondant is a hydration powerhouse. It makes detangling effortless, deeply nourishes the fibre, and leaves your hair feeling supple and silky. 

• 65% instantly smoother hair* 
• 72 hours of glossy finish** 
• Infused with a luxe, floral-meets-citrus scent 

Perfect for: Anyone who wants a visible gloss lift without heaviness. 

3. Anti-Frizz Glaze Milk 

The multitasking hero for those who heat-style or deal with high humidity. This all-in-one spray hydrates, detangles, protects (up to 230°C), and smooths like a dream. 

• 4 days of frizz-free, smooth hair** 
• Featherlight feel, milky texture 
• Ultimate pre-blow-dry gloss booster 

Perfect for: Busy mornings, styling sessions, and climates where frizz is relentless. 

4. Glaze Drops Hair Oil  

Meet your new gloss addiction. These high-shine drops are the final touch in your routine, delivering mirror-like shine and lasting smoothness. 

• 100 hours of anti-frizz protection* 
• Dropper precision = no over-oiling 
• Silky, never greasy, glassy results 

Perfect for: All hair types needing that celebrity-approved shine injection. 

Step-by-Step Glazing Guide 

Step 1: Cleanse with Bain Hydra-Glaze Shampoo 
Apply to wet hair, lather well, and rinse thoroughly. This step sets the stage for ultimate shine. 

Step 2: Condition with Insta-Glaze Conditioner 
Apply to lengths and ends. Leave for 3–5 minutes, then rinse. It plumps, smooths, and adds bounce. 

Step 3: Prep + Protect with Anti-Frizz Glaze Milk 
Spray onto damp hair, focusing on lengths and ends. Blow-dry to activate the smoothing magic. Bonus: heat protection up to 230°C. 

Step 4: Finish with Glaze Drops Hair Oil 
Use the precision dropper to apply a few drops to towel-dried or dry hair. Work through the lengths for that glassy, celeb-worthy finish. No rinse needed! 

Who's Gloss Absolu Made For? 

• Long-haired beauties dealing with frizz, dullness, or puffiness 
• Gloss-seekers craving that wet-look shine without styling tools 
• Skincare junkies who want the same active-ingredient performance in their haircare 
• Blow-dry regulars or anyone exposed to heat and humidity 

Basically: If you want your hair to reflect light like a disco ball (in a chic way), Gloss Absolu is your go-to. 

The Gloss Equation: Clean + Care + Hair Alignment 

Every step in this routine is designed to support a perfectly aligned hair fibre - because when hair is smooth, light reflects. The secret is not just in one hero product, but in layering each formula for compounded gloss benefits. Like your skincare routine, consistency = radiance. 

Glass hair is no longer a salon-exclusive fantasy. With Kérastase Gloss Absolu, it's bottled and ready for your shelf. Whether you’re emulating EmRata’s sultry shine or Sydney Sweeney’s romantic bounce, the results are in: it’s the glossiest trend of the year - and it starts in your shower. 

Shop the full Kérastase Gloss Absolu range now at ozhairandbeauty.nz