Beauty of Joseon
Beauty of Joseon: Korean Skincare Inspired by Hanbang Ingredients
The Beauty of Joseon range brings traditional hanbang ingredients like ginseng, rice, and mugwort into modern Korean skincare, formulated for anyone chasing brighter, more hydrated, glass-like skin without harsh actives. Each product draws on ingredients long used in Korean herbal medicine, paired with proven actives like niacinamide and alpha arbutin.
The Beauty of Joseon Relief Sun Rice + Probiotics Sunscreen 50ml is one of the brand's most talked about products globally, a lightweight, nourishing SPF that has become a staple in daily Korean skincare routines. For brightening, the Beauty of Joseon Glow Deep Serum Rice & Alpha Arbutin 30ml targets dullness and uneven tone, while the Beauty of Joseon Dynasty Cream 50ml delivers rich, hanbang inspired hydration for dry or sensitive skin. To remove makeup and sunscreen at the end of the day, the Beauty of Joseon Ginseng Cleansing Oil 210ml melts away impurities while nourishing skin with ginseng.
Suited to anyone building a Korean skincare routine, from cleansing through to sun protection, this range covers every step with ingredients rooted in traditional hanbang beauty.
