Gentle shampoo cleanses and provides weightless nourishment, making it perfect for everyday use.

What are the features and benefits of Shampure™ Nurturing Shampoo 250ml:

• Keep it simple with shampure — a gentle shampoo for everyday use. 96% naturally derived.
• Gently cleanses and provides long-lasting nourishment with the help of abyssinian oil.
• Features our signature shampure aroma — a calming blend of 25 pure flower and plant essences, including certified organic lavender, petitgrain and ylang ylang.

*from plants, non-petroleum minerals or water..

Who is Shampure™ Nurturing Shampoo 250ml best for?

The Shampure™ Nurturing Shampoo 250ml by Aveda is best suited for individuals seeking a gentle yet effective shampoo that provides nourishment and balance to their hair and scalp. This shampoo is particularly beneficial for those with sensitive scalps or anyone looking for a mild, everyday shampoo option. The Shampure™ formula is crafted with a calming blend of 25 pure flower and plant essences, including ingredients like organic lavender, petitgrain, and ylang-ylang, which not only cleanse the hair but also provide a soothing and aromatic experience. This makes it ideal for individuals who enjoy aromatherapy or prefer natural, plant-based hair care products.

Evolving is in our nature. We have a new look on the outside with updated packaging! During this evolution you might see both our new and old packaging. Don’t worry the same beautiful formula remains the same on the inside.

How to use Shampure™ Nurturing Shampoo 250ml:

1. Massage into wet hair. 
2. Rinse. 
3. Follow with shampure™ nurturing conditioner.