Schwarzkopf Professional BC Clean Performance pH 4.5 Color Freeze Silver Shampoo 1000ml gently yet effectively cleanses hair and scalp while helping to strengthen the hair structure to optimal pH 4.5, bringing coloured hair closer than ever to zero colour fade.

This shampoo preserves and revives cool tone directions, neutralizes unwanted warm undertones, and adds a cendre shimmer to white or highlighted hair and very light bases.

• Helps to strengthen the hair structure to optimal pH 4.5, bringing coloured hair closer than ever to zero colour fade.
• Preserves and revives cool tone directions.
• Neutralizes unwanted warm undertones.
• Adds a cendre shimmer to white or highlighted hair and very light bases.
• Gently yet effectively cleanses hair and scalp.

This shampoo is perfect for those who want to preserve and revive cool tone directions, neutralize unwanted warm undertones, and add a cendre shimmer to their hair while gently yet effectively cleansing their hair and scalp.

How to use Schwarzkopf Professional BC Clean Performance pH 4.5 Color Freeze Silver Shampoo 1000ml:

1. Wet hair thoroughly.
2. Apply a small amount of shampoo to your palms and work into a lather.
3. Gently massage the shampoo into your scalp and hair, focusing on areas with yellow or brassy tones.
4. Leave the shampoo on for 1-5 minutes, depending on the desired level of toning.
5. Rinse your hair thoroughly with warm water.
6. Follow up with a conditioner or treatment from the Schwarzkopf Professional BC Clean Performance line for best results.
7. Use once or twice a week to maintain your desired level of silver or ash tones.
8. Avoid contact with eyes. If contact occurs, rinse thoroughly with water.
9. Store the shampoo in a cool, dry place away from direct sunlight.